Saturday, December 17, 2011

Mahindra Two wheelers to relaunch Stallio by the end of 2011

Mahindra and Mahindra stopped 2 wheeler productions this year due to gear box problems but now the company is planning to re-launch its 110 cc commuter bike Stallio.
The company launched a new gearless scooter Duro DZ on Monday which features dual curve digital ignition system, rear break lock lever, an under-seat storage capacity of 20 litres and a built-in front storage at a price of  (Rs 44,640, ex-showroom) Hyderabad and Kerala (Rs 44,908, ex-showroom) markets where it is launched.
Viren Popli, senior vice-president (strategy and market development – two wheeler sector) said “Modifications have already been made. The launch of Stallio will hopefully be by the end of this financial year, while the 300-cc Mojo is expected to hit the Indian roads next year. We have not yet zeroed in on the pricing.The scooters market in India was estimated to be at around 200,000 units a month, of which the 125-cc category accounted for around 20 per cent. While we command a share of around 50 per cent of the 125-cc market, we stand quite low at 7-8 per cent in the overall scooters market. This (Duro DZ) will make us get to a much bigger market share, probably to 10 per cent by FY13.”